There have been countless reports about the souring relationship between Apple and Google… Apple has never stepped into the search market (and shouldn’t) but Google continues to slap Apple with conflicts of interest like the mobile phone market, the introduction of Chrome browser and the inevitable Chrome OS.

So, in a surprising move — one that has the CTA staff baffled — the two head honchos met for coffee a little earlier this afternoon. I. Don’t. Believe. It. Just looking at the first picture we thought it could be fake. But the fact that this has two angles of the CEOs sitting together and a shot of Steve Jobs’ mercedes (which I’ve actually seen in person) makes it incredibly unlikely that this is fake. Also, there are several people on Gizmodo claiming to have seen the same casual meeting. So, we can’t debunk it. It most likely happened.

But why? If you look back at our post about the Apple employee town hall minutes, you’ll read about a very frustrated Steve Jobs talking about a company that has betrayed Apple: Google. Granted, business is business, but I’ve never understood Google’s desire to get into Apple’s markets… the Nexus One isn’t doing anything better than the iPhone. The Chrome browser has actually impressed us so far, but what’s the driving motivation behind it?

Google has punched Apple in the face a couple of times now, but Steve Jobs and Eric Schmidt are still meeting for coffee. Dave Caolo, a former colleague and TUAW writer, suggests that it was staged to get the public thinking. While that’s entirely possible, I hope there’s more to it than that. I’d love to see Google and Apple continue in their relationship — they do work well together — but the competitive and secretive nature of the companies are preventing innovation. Google doesn’t like to share, and Apple’s even worse… so was this a personal meeting to catch up on their March Madness brackets? We doubt it.

Steve Jobs said this: “They’re going to see it all eventually so who cares how they get it.” That’s in reference to “web content.” Kinda vague, but we like that they’re talking about web content; we don’t like that there’s probably money involved from Eric Schmidt’s perspective. After realizing that people had begun to gather and gawk at the informal meeting, Steve said, “Let’s go discuss this somewhere more private.” It seems obvious to us that no one wants people listening to their conversations, so it may have been of zero potential importance, but god number one is talking with god number two again: that makes us happy.

Source 1 and Source 2

Josh Carr
Josh founded eciov in 2008 and has overseen it's evolution into a lifestyle site. He enjoys all things digital, art, music, creativity -- anything that can evoke emotion. If he's not working on this site or at his day job as a UX Engineer, he's out riding his motorcycle or jumping his truck on trails in the mountains.
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